Custom editorial books that carry the conversation forward.
I research, write, design, and publish premium physical books that help prospective customers understand your business more deeply—long after a tour, consultation, or sales conversation.
A short note, from the founder.
I spent a decade building and running healthcare practices. One thing I learned is that important decisions are rarely made during a single visit or conversation. They take shape afterward.
People reflect on what they've seen and heard, consider their options, and talk things through with partners, family, and those they trust.
And often, the things that matter most about a business—its people, philosophy, expertise, and experience—are the hardest to communicate during a single visit.
A thoughtfully researched, beautifully crafted book creates space for that deeper story—and gives people something meaningful to revisit, share, and consider as they decide what comes next.
Drew
Founder & Creative Director at Readerpath
From idea to the printed page.
For select publishing partners, I make the upfront investment in research, writing, and design. If you choose to publish, you order finished books as needed—without a traditional creative fee or agency retainer.
01
Research & Discovery
Understanding the business
Interviews, customer insights, source research, and a deeper understanding of the decisions the publication will support.
02
Editorial Strategy
Developing the story
Establishing the publication's narrative, structure, and editorial direction.
03
Writing & Design
Bringing the story to life
Original writing, thoughtful editing, photography, and sophisticated editorial design.
04
Publishing & Production
Making it tangible
Premium printing, production management, reprints, updates, and custom editions for additional locations.
Three industries, and the stories that help people decide.
Three very different decisions, one common need: a deeper understanding of the people, expertise, and experience behind each choice.
Senior Living
A tour offers a first impression, but it cannot fully capture what makes a community special. Custom editorial books bring its people, culture, hospitality, and everyday life into focus—giving prospective residents and families something meaningful to revisit and discuss as they consider their next chapter.
Elective Healthcare
Choosing an elective procedure involves more than understanding the treatment itself. Thoughtfully crafted books communicate a provider’s expertise, philosophy, approach to care, and patient experience—helping prospective patients develop a deeper understanding and greater confidence in their decision.
Fertility
Fertility decisions are deeply personal and often complex. Editorial books help communicate a clinic’s philosophy, medical expertise, treatment journey, and approach to patient care—giving individuals and their partners a thoughtful resource to understand, revisit, and consider as they explore the path ahead.
Client testimonials.
Kirk Huntman
CEO at Vivos
March 2026
Drew combines a background in science with more than a decade of experience as a practice owner. He has a real talent for making complex information clear, helping patients understand their options and feel more confident in their decisions. His books and physical marketing materials stand out from the constant stream of digital content, giving patients something tangible to read, consider, and return to.
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Justin Puckett
President at MB2 Dental
June 2025
“Drew helped us develop a custom book introducing MB2's partnership model to independent dental practice owners. It gave us a thoughtful way to explain a complex opportunity and, together with coordinated follow-up, helped us engage high-quality prospective partners and start meaningful conversations that traditional outreach often couldn't.”
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The experience behind the books.
Clinical & Scientific Education
Doctor of Dental Medicine and Master of Science.
Healthcare Practice Ownership
Founded and grew four private practices before a successful acquisition.
Practice Marketing & Growth
Built marketing and patient communication systems to support practice growth.
Sales Process & Prospect Conversion
Developed consultation and follow-up strategies to improve prospect conversion.
P.S.
Would a book add value to your sales process?
I'll make the upfront investment.
For select publishing partners, I invest in the research, writing, and design upfront. You order beautifully finished books as needed, without a traditional creative fee or agency retainer.